Monthly Archives: November 2008

Positioning Statement

What’s lane 8′s positioning statement? WWJD. This is an internal statement, one not used for the public’s comprehension, generally speaking.  It’s published now.  Why?  Not sure.  Just felt it should be posted.  Do you know WWJD? It’s okay if you don’t.  … Continue reading

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Brand Essence

What’s lane 8′s brand essence? Hope! Hope? Yes, hope. Studying Disney, I’ve learned to understand a brand statement, or brand essence, is best done using one word, maybe two at the most. The brand essence should summarize, in one word, … Continue reading

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Mission

What is lane 8′s mission statement? To serve others, and in doing so, enlist their help to find a cure for Inflammatory Bowel Disease. Mission is, To Do. At Disney, I’ve been taught to understand that a mission statement is … Continue reading

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Vision

What is the vision at lane 8? humble servant Humble servant?  Yes.  humble servant To help others do the right things, and in doing so, help make the world a better place, before my time is up. Throughout my 25 … Continue reading

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Dream Big. Get There. Stay There

Dream Big.  Get There.  Stay There. I would like to make the world a better place before I die. What do you want to do before you die? If you can’t provide an immediate answer, then think of the wonderful … Continue reading

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Hello world!

Welcome to Lane 8.org. Which would you rather be: The slowest of the fastest? Or, the fastest of the slowest? In most competitions, lane 8 is generally considered the “slow” lane. The fastest are in the center lanes and slower … Continue reading

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